Pana News Archives

Exclusive to registered PANA members

You are not alone! Even in this wfh set-up and amid the challenges, you may reach out to your PANA...
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Staying Close to Your Customers

The world of customer experience (CX) is changing requiring brands to reimagine how to engage with customers in this new...
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Future Proofing the Centennial

  PANA Foundation's online learning session on Tuesday, June 2, will talk about gaps between academic preparation and the needed industry...
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Pivoting Your Brand Story After Disruption

The stay-at-home directives, radical shifts in demand for certain product categories, undersupplied distribution channels and supply chain...
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Online Learning : Leadership – Daring, Bold & Different

  May 12 (Tuesday) , 4:00 pm 2019 PANA Brand Master speaker and highly-accomplished Business and Brand Strategist, Author, and CEO Mentor,...
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PANA statement on the Closure of ABS-CBN

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Welcome to the Low Touch Economy

The impact of Covid 19 is not limited to health risks. We are finding out now that it is more...
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PANAF Online Learning Session

  PANA Foundation (PANAF) goes live again with the topic "How Do Non-Essentials Survive a Crisis?" James Deakin,...
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PANA and PANAF Statement in Support of the ABS-CBN Franchise Renewal

           

Guided by our fundamental mission to champion responsible brand building, we, the Philippine Association of National Advertisers...
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To PANA Brand Builders in the Time of Covid-19

         

PANA’s mission to promote effective, truthful and responsible marketing communications remains most...
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2020 PANA Board: Ushering the New Decade with a Perfect Blend of Wisdom and Dynamism

  L-R: Emon Nacino (Alaska Milk Corp), Joy Jolingan (Nestle Philippines,Inc.), Blen Fernando (Magna Anima Teachers’ College,Inc.), Ken Lerona (...
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Over-400-campaigns-compete-for-2019-araw-values-awards

Awards Night to be held on Jan. 31, 2020  The Advertising Foundation of the Philippines received over 400...
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Martin Roll on the Rise of the Asian Brand

PANA BRAND MASTER SESSIONS 2019. We always look up to Western brands as standards to brilliant marketing. But...
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LEVI’S “Get Personal” wins the Grand PANAta Award 2019

Levi’s “Get Personal” was heart tugging and had extraordinary execution, meriting the much coveted and honor of...
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Mon Jimenez is PANAta Awards 2019 Head of Jury!

  The PANAta Awards is the country’s premier annual recognition program initiated and managed by the Philippine Association...
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