April 16, 2024

In photo from L-R: Jay Clement Coson, Senior Business Development Manager of AIM SEELL, Bernie Jiao, Executive Managing Director of the Alumni Relations Office, Chrissy Roa, PANA Vice President and Brand Academy Committee Chair, Alberto G. Mateo, Jr. Clinical Professor Head, School of Executive Education and Lifelong Learning, Mick Atienza, PANA President and Bobby Simborio, PANA Executive Director


PANA and AIM Collaborate in Shaping the Next Generation of Brand Innovators

The Philippine Association of National Advertisers (PANA) annually hosts a dynamic learning program tailored for emerging marketing professionals. Known as the PANA Brand Academy, this four-Friday seminar series is meticulously crafted for junior marketers and brand architects. The program serves as a robust foundation, endowing participants with contemporary, industry-specific knowledge and skills essential for excelling in the competitive marketing arena. Each session is anchored in the latest industry practices and trends, imparted by distinguished personalities in marketing communications.

This year, PANA has forged a partnership with the Asian Institute of Management’s School of Executive Education and Lifelong Learning (SEELL). This collaboration is set to offer PANA members a significant opportunity to enhance their professional journey by pursuing a postgraduate certificate program with AIM, a venerated institution renowned for its exceptional executive education and commitment to lifelong learning.

In an era marked by rapid technological advancements and societal developments, the ability to adapt and embrace change is not merely beneficial but essential. Lifelong learning has become a critical component for success across all industries, extending well beyond the realm of marketing communications.

PANA has consistently served as a catalyst for change. Our partnership with the Asian Institute of Management (AIM) is a testament to our dedication to our members, rewarding their steadfast loyalty and support for the association’s initiatives. This collaboration is more than a mere offering; it is a reflection of our unwavering mission to lead and support the advocacy for effective, responsible, responsive marketing communications and brand building that foster enterprise growth.

We are staunch advocates for self-regulation, consumer protection, and the cultivation of core values. Our commitment is to raise the standard of marketing communications practice to meet, and even surpass, global benchmarks.

Unlock the doors to learning with PANA Brand Academy. This is open to all PANA members and non-members alike, with no age restrictions. Don’t miss this extraordinary opportunity, enroll today to guarantee your spot in this exceptional program.

Click here to register: https://bit.ly/BrandAcademy2024

Follow us on Facebook for more details and updates.




BMAP Bank Marketing Summit 2024

BMAP Bank Marketing Summit 2024

                   [Partner Event] Join  BMAP as it marks its golden anniversary with the transformative theme 'BMAP@50: Tradition to Transformation'. Be part of the pioneering Bank Marketing Summit on August 2, uniting thought leaders shaping the future of banking....