Pana News Archives

Coca-Cola and Jollibee Win Gold at 4th PANATA Awards

The PANATA Awards is an annual recognition program for outstanding marketing communication campaigns or advertisements that promote positive Filipino values. Launched...
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October PANA GMM: Making Waves The Sound of Successful Brands

The 10th PANA General Membership Meeting was held last October 25, 2012. This month’s discussion was entitled, “The Sound of...
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PANA’s Official Announcement

The Philippine Association of National Advertisers (PANA) recently announced that it is taking an indefinite leave of absence from the...
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Ready… Sabak! Are you ready for the world?

Myths amongst the young tell that a diploma from a reputable school readily guarantees a high-paying position at a well-known...
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September GMM: Search. Like. Dislike. Share. Favorite – Finding Real Values on Digital

“I think many of you, except those whose fiscal year starts in July, are already in planning mode for next...
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August PANA GMM: Business @ Social

The 8th PANA General Membership Meeting was held last August 30, 2012 at Hard Rock Cafe. “Business@Social” enlightened representatives of...
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July PANA GMM: Increasing Brand Value Though Sports

Sports promotes values. Sports is for everyone. Sports can create an emotional bond with consumers. These are just some of...
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June PANA GMM: Know Your Intellectual Property Rights and Protect Your Work

A joint GMM with the Advertising Agencies Association of the Philippines (4As) was held last June 28, 2012. Guest speakers...
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May PANA GMM entitled, “OOH 2012: What’s New in Outdoor Media?”

The event was filled with research and insight as the advertising industry recognizes the growing importance of outdoor media in...
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April PANA GMM: Digital Goes Beyond the Web

Today’s technology holds many opportunities and creative solutions for engaging consumers apart from Social Media. QR Codes, 3D Digital Display...
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Philippine Association of National Advertisers (PANA) – Association of Accredited Advertising Agencies Philippines(4AS-P) Joint Statement

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Works by PANA Members Win in adobo design awards 2012 ~Energizer, Kraft, Procter & Gamble, Unilever Score

Young at just three years, the adobo design awards 2012 already looks like an industry veteran. And why not? Created...
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2012 AdBoard Officers and Board of Directors Induction

At Malacañan, 17th of April, the 2012 Advertising Board of the Philippines (AdBoard) Board of Directors was inducted by Philippine...
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PANA Sends Team to Cannes Lions 2012, Johnson & Johnson Aces 3rd Brand Camp

What a way to spend the weekend before Holy Week. Ensconced in a high-end hotel in the heart of the...
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Team PANA Philippines 2012 from Johnson and Johnson ~ PANA Brand Camp winners to compete in Cannes Lions Young Marketers in June

For three days, Rodrigo Salvador Sardalla Sotto and Justine Anne Tan Gaurino of Johnson & Johnson Phils., toughed it out...
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