We honor brands with the most effective and game-changing marketing communication campaigns at #PANAtaAwards2021! Click https://pana.com.ph/panata-v2/index.php to register. For inquiries, please email alucero@pana.com.ph....
Manila, Philippines, 22 July 2021 – The Philippine Association of National Advertisers (PANA) just launched its PANAta Awards 2021, the country’s annual recognition program for effective and creative marketing communication campaigns, continuing its...
Is the #CMO role changing? Can it be true that marketing accountability is no longer just about being great at #marketingstrategy? Does the New Age CMO have direct influence on business growth and is a critical driver of transformation? As global economies...
In the recent past, as global economies began adjusting and recuperating from the 2020 battering, businesses are making strategic moves which signal the CMO role is about to change. Can it be true that the marketing accountability is no longer simply about being great...
The only way to stay ahead of the brand building game is to adopt a long-term view of learning and reskilling, to be in step with the dynamic marketing environment. The PANA Brand Academy is an annual project of PANA which offers training programs/ workshops designed...
