PANAta Awards 2021 announces with honor and pride the list of campaigns that have made it to the shortlist showcasing the industry’s best brand campaigns ran in 2020 which have exhibited excellence in strategy, execution and effectiveness. These communication...
When marketers are told to unmarket, is it time to change jobs? Not as yet! UNmarketing introduces a different way of doing and looking at marketing. It is the way to go with this business disruption. Learn the many ways by which you can “UNmarket”...
Now more than ever, amidst the influx of foreign goods, it is important that we look into potential business growth from the indigenous areas. This time around, let’s talk about countryside brands and why it matters that they stay rooted on their...
When brands are simply trying to be agile to cope with the rapidly changing consumer behavior and marketing landscape, experts say strong brands leverage on their core. It is very easy to lose a brand’s identity especially when bottom lines are at stake. With...
Manila, Philippines, 10 September 2021 — Submission of entries for PANAta Awards 2021, the country’s prestigious recognition program for effective and creative marketing communication campaigns organized by brand builders themselves, has been extended until September...
Watch out for the September #panagmm where our speakers will share their stories on how they leveraged on brand purpose to thrive. A 360⁰ perspective from diverse industries will be the points of discussion. Happening on Thursday, Sept 30, 11:45 am via PANA FB...