Pana News

August 18th PANA Digital Playbook

pana-dp-image-2A round of applause to the team behind the PANA Digital Playbook Seminar as they wrapped up a successful 4th session last August 19that Max’s Restaurant, Greenbelt 1. Marketers from AirAsia Zest, Belo Medical Group, Gold’s Gym, and more attended to learn top digital strategies for the Travel & Leisure, Wellness, and Entertainment industry.

Kicking off the 4-hour lecture with Top Social Media Marketing Strategies was Iggy Gan, Social Media Consultant of AllFamous Digital. Gan explained to Digital Playbook participants that each social media post or interaction is a viral story waiting to happen.

Following the discussion on social and engagement campaigns was Digital Strategist Diandra Tabora of Mobext Philippines. Tabora broke down the Top 5 Mobile Marketing Strategies; expounding on mobile optimization, mobile searches, and other key elements.

Finally, capping off the lecture was Paid Advertising Manager Janelle Vila of Spiralytics. Janelle enlightened Marketing Managers, Creative Directors, AVPs, and Event Managers present how Paid and Online advertising works, delving into the common search advertising terms and channels.

Stay tuned for the final two seminars! Connect with us at 0927 520 9266 to find out if we’re tackling strategies for your industry.