Industry News Archives

Crisis Responders Discuss Solutions at Google Summit

(Manila, Philippines, April 30, 2014) — Government and industry leaders exchanged notes on effective crisis response in a full day...
read more

Philippine Consumer Confidence Rebounds Post Yolanda Continued Focus on Saving for the Future and Reducing Household Expenses

MANILA, Philippines, 05 MAY 2014 – With 116 points, the Philippines holds steady to its second place spot in Southeast...
read more

TeamAsia wins Best B2B Online Ad Award at the 12th Internet Advertising Competition

(Manila, Philippines, April 21, 2014) — Strategic marketing communications firm TeamAsia was awarded the Best B2B Online Ad for developing...
read more

YouTube Ads Leaderboard: Celebrity Plus Content Capture Filipino Interest

(Manila, Philippines, April 8, 2014) — YouTube Philippines unveiled the top 10 online ads for the first quarter of the...
read more

Jollibee, STAR Renew Breakfast Partnership

Celebrating a decade of fruitful partnership, The Philippine STAR and Jollibee Foods Corp. renew their ties in...
read more

Philippines represented at Cannes Chimera, Bill & Melinda Gates Foundation ~ DM9 JaymeSyfu’s Merlee Jayme and DigitalFCB creatives to attend Seattle Workshop

by Aye P Ubaldo The name DM9 JaymeSyfu has gone beyond the confines of the country’s advertising industry.  Around the world,...
read more

YouTube Pop-up Workshop – Philippines Manila Edition

By Aye P Ubaldo Recently, Google Philippines, the world’s biggest tech company’s local office held the first Pop-Up Workshop at the...
read more

Google Honors Wonder Women in Tech

Women techmakers: Ivygail Ong, Outreach Lead, Open Data Philippines; Reinabelle Reyes, Research Scientist, Manila Observatory; Christine Songco-Lau,...
read more

STAR president named outstanding Xavierian

Philippine STAR president and CEO Miguel Belmonte will be a recipient of the elite Xavier-Kuangchi Award.  A graduate of Xavier...
read more

Kantar Media Reveals 2013’s Biggest Ad Spenders – TV Still Preferred Medium for Widest Reach

By Aye P Ubaldo   Gabriel Buluran-Kantar Media General Manager Advertising spend is basically what makes the industry go around.  It is...
read more

STAR Launches Fund Drive For Pinoy Skater

By CHARMIE JOY PAGULONG   The Philippine STAR is launching a fund-raising campaign for Filipino figure skater Michael Christian Martinez after his...
read more

Yahoo! Philippines Celebrates 5th Anniversary

At Aracama last Thursday, February 6, 2014, Yahoo! Philippines Country Manager and Country Editor Kate Delos Reyes and Country Sales...
read more

Top Market Research Experts Lead MORES National Research Congress 2014

Experts from top foreign market research firms will be leading this year’s National Research Congress, an annual market research confab...
read more

4As Launches Premier Event, Age of Enlightenment at Ad Summit Pilipinas

by Aye P Ubaldo   Held at the 4As Induction event at K-Pub BBQ, January 22, the association launched its pioneer event...
read more

4As 2014 Board Inducted, Launches Ad Summit Pilipinas

by Aye P Ubaldo   The Association of Accredited Advertising Agencies of the Philippines (4As-P) inducted its officers January 22, at the...
read more