Industry News Archives

    tambuli

    Sandra Puno is Tambuli Chief Marketing Communications Officer of the Year

    By: Aye Ubaldo

    Former Nestlé Philippines Director of Communication and Marketing Services Sandra Puno was recently named the...
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    nielsen_thumb

    Nielsen to Launch Digital ad ratings in the Philippines

    Nielsen (NYSE: NLSN) today announced it will launch its flagship digital advertising measurement solution, Digital Ad Ratings, in the Philippines....
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    discovery

    Discovery Channel and ANZ Bank Announce Inaugural Partnership

    Discovery Channel, Asia Pacific’s number one international television channel and the flagship factual network of Discovery Networks Asia-Pacific (DNAP), and...
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    kantar_thumb

    Great Taste, Rising Star in Kantar Worldpanel Brand Footprint Study – Nescafe, Lucky Me Still Most Chosen Brands in PH

    Great Taste, a local coffee brand, moves up six notches to become the fifth most chosen brand of Filipino consumers...
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    nielsen

    Filipinos Embrace New Product Offerings

    MANILA,  PHILIPPINES, 23 JUNE 2015 – Filipinos are among consumers worldwide who are showing strong affinity for brands which are...
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    nielsen

    Filipinos’ Increasing Appetite for Convenience Spurring Convenience Store Growth

    Manila, PHILIPPINES, 09 JUNE 2015 – With the projected expansion of cities and urban centers in the next 10 years,...
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    nielsen

    Nielsen Appoints Craig Johnson as Head of Reach Solutions in Southeast Asia, North Asia and Pacific

    SINGAPORE, 29 MAY 2015 – Global performance management company, Nielsen, has appointed Craig Johnson to head up its Reach portfolio...
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    team-asia-thumb

    TeamAsia Recognized by DOLE – IMC Agency Found Compliant with PHL Labor Standards

    TeamAsia Managing Director Bea Lim receives two certificates from the Labor department for being compliant with labor...
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    forbes-logo-thumb

    Inaugural Launch of Forbes Philippines

    (L-R): William Adamopoulos, CEO/Asia, Forbes Media LLC; Lisa Gokongwei-Cheng, President, Summit Media; Cesar V. Purisima, Secretary of...
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    omincom-thum

    Omnicom Media Group Appoints Mary Buenaventura to Lead The Philippines

    Manila, 28th April 2015 – Omnicom Media Group has announced a change in leadership in one of their rapidly growing...
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    appies

    APPIES 2015 – The Annual Festival to Mark the Best Marketing Ideas in Asia Opens for Submissions

    Singapore, 15 April 2015: The Institute of Advertising Singapore (IAS) announced its call for entries for the APPIES 2015, inviting...
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    nielsen_thumb

    In the Asean Cities of the Future, Bands Should Think Small for Big Growth

    - Around 80% of the ASEAN population will live in rural areas and small cities of under 500,000 by 2025 -...
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    pstar-logo

    PhilSTAR Breaks New Ground at MSAP 2015 Congress

    By Micah Levin Isla   The Philippine STAR is now on-air as it formally launched Philstar TV yesterday at...
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    android_one

    Google Android One Launch – Finally, a Smartphone for the Next 5B Mobile Net Users

    By Aye P Ubaldo   There are so many reasons for Google to launch their own android smartphones beyond the smart-alecky “Because...
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    unfcc

    UNFCCC and Liter of Light – The Message in a Bottle is a Ray of Hope

    By Aye P Ubaldo   Fresh from the Papal visit this January, the Philippines found itself hosting another head of state. This...
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